RocVox, a Rochester-based podcast studio, saves 10+ hours weekly on post-production with Flowsend, automating transcripts, timestamps, and summaries to enhance client offerings and boost content efficiency by 50%.

Company Name

RocVox

Industry

Recording Studio & Production Company

Location

Rochester, NY

RocVox Recording and Production is a podcast studio and production company located in Rochester, New York. Established in 2018, it was the first turnkey podcast studio in the region, providing comprehensive recording and production services for entrepreneurs, coaches, and professionals.

Challenge 

Before using Flowsend, RocVox faced significant challenges in managing the post-production workflow for their clients' podcasts. The main issue was the time-consuming process of creating various outputs for each episode, such as titles, descriptions, clips, and transcripts. This process took  at least double the length of the podcast itself, meaning a 30-minute episode could require an hour or more of post-production work. With around ten episodes produced weekly, this represented a substantial time investment. 

The manual nature of reviewing long recordings to find key moments and create marketing clips was particularly burdensome, limiting their ability to efficiently repurpose content and provide value-added services to clients.

Solution 

RocVox turned to Flowsend to simplify their podcast post-production workflow and save valuable time. 

With Flowsend, these key post-production and marketing processes are now automated, saving them over 10 hours per week & significantly increasing their content output. . 

The platform's ability to generate accurate transcripts, timestamps, and content summaries has been particularly beneficial, enabling RocVox to provide these assets to clients quickly and efficiently. 

Having the transcript and being able to send it to them saved hours for us and for our clients.
Scott Fitzgerald, Owner/Engineer

Results 

Time Savings - Flowsend has reduced the time spent on post-production by approximately 1 hour per episode. With RocVox producing around 10 episodes weekly, this translates to a total of 40 hours saved per month.

Efficiency in Review Process - By utilizing Flowsend's transcription and timestamp features, RocVox has significantly streamlined the content review process. This has saved hours for both the production team and clients, especially for longer episodes that previously required extensive manual review.

The timestamps is one of the best features because that helps. I actually copy and paste those right into the podcast's subscription aspect
Scott Fitzgerald, Owner/Engineer

Enhanced Client Offerings - The ability to generate accurate timestamps and detailed show notes has allowed RocVox to provide more comprehensive deliverables to clients, improving overall client satisfaction and enabling the studio to handle more complex projects efficiently.

Stats

  • 2x faster podcast review process

  • 10+ hours saved per week on post-production

  • 50% reduction in content creation time

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